{"id":1772,"date":"2020-02-13T11:11:30","date_gmt":"2020-02-13T11:11:30","guid":{"rendered":"https:\/\/scoreindia.org\/blog\/?p=1772"},"modified":"2024-08-22T13:25:06","modified_gmt":"2024-08-22T13:25:06","slug":"instagram-for-business","status":"publish","type":"post","link":"https:\/\/scoreindia.org\/blog\/instagram-for-business\/","title":{"rendered":"5 Tips For Using Instagram for Business"},"content":{"rendered":"<p>Instagram was launched in 2010 as a photo-sharing app. Since then it has evolved and came a long way, and now a lot of them use Instagram for business purpose<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_76 ez-toc-wrap-left counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/scoreindia.org\/blog\/instagram-for-business\/#Table_of_Contents\" >Table of Contents<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/scoreindia.org\/blog\/instagram-for-business\/#Instagram_for_Business\" >Instagram for Business<\/a><ul class='ez-toc-list-level-2' ><li class='ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/scoreindia.org\/blog\/instagram-for-business\/#What_are_the_effective_ways_of_using_Instagram_for_business\" >What are the effective ways of using Instagram for business?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/scoreindia.org\/blog\/instagram-for-business\/#1_Brand_building\" >1. Brand building<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/scoreindia.org\/blog\/instagram-for-business\/#2_Talk_to_your_audience\" >2. Talk to your audience<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/scoreindia.org\/blog\/instagram-for-business\/#3_Run_a_business\" >3. Run a business<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/scoreindia.org\/blog\/instagram-for-business\/#4_Becoming_an_influencer\" >4. Becoming an influencer<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/scoreindia.org\/blog\/instagram-for-business\/#5_Self-branding\" >5. Self-branding<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"Table_of_Contents\"><\/span>Table of Contents<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Why Instagram is considered as the most effective tool of Social Media?<\/li>\n<li>What are the ways to use Instagram effectively?<\/li>\n<li>How far has Instagram come from just photo-sharing app to marketing tool?<\/li>\n<\/ul>\n<p>I wouldn&#8217;t deny the increased use of other social media, but I feel Instagram is the most effective and innovative tool to connect with a wide audience.<br \/>\nAnd fun fact: you can earn money through Instagram too!!<\/p>\n<h1><span class=\"ez-toc-section\" id=\"Instagram_for_Business\"><\/span>Instagram for Business<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p>(<a href=\"https:\/\/business.instagram.com\/?locale=en_GB\">Interesting statistics of Instagram for business<\/a>)<\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_are_the_effective_ways_of_using_Instagram_for_business\"><\/span>What are the effective ways of using Instagram for business?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"1_Brand_building\"><\/span>1. Brand building<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>90% of the brands have their presence on Instagram. They build their brand image and stay connected with their loyal audience.<br \/>\nAlso, there is so much opportunity to build a brand on Instagram for a small business or start-up to become well known, \u2018Instagram famous\u2019 brand.<\/p>\n<p><em>Interesting read:<a href=\"https:\/\/scoreindia.org\/blog\/branding-opportunity-public-relations\/\"> Branding opportunity<\/a><\/em><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Talk_to_your_audience\"><\/span>2. Talk to your audience<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>This app has a lot of tools to interact with your consumers. Brands can conduct fun surveys and get feedback from them. This can help brands to improvise on their customer experience and service<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Run_a_business\"><\/span>3. Run a business<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Yes, you can start your own business on Instagram. This app has given a platform for many home running businesses to sell their products. Homemade chocolate makers, handicraft items, clothes, handmade soaps and other utility products are sold via Instagram and Facebook. So if you have a talent to create something, then you can generate income out of it.<br \/>\nYou can open an account on Instagram for business. It gives you access to all the business features but makes the transition seamless for your existing followers<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_Becoming_an_influencer\"><\/span>4. Becoming an influencer<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>If you have a passion for something and you know about it more than others do, share it with the world. Instagram gives you an opportunity to connect and influence like-minded people.<br \/>\nThis can lead to creating a business around your passion and solidify your target audience.<br \/>\nThere are a lot of bloggers from travel to food, from fashion to health care, who have converted their passion to influence and make business.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"5_Self-branding\"><\/span>5. Self-branding<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Perhaps more than any other social media platform, Instagram offers you the opportunity to really create a buzz.<br \/>\nYou can tell your stories using unique creative tools. Talk about yourself, your talent, passion, etc. It gives the individual an opportunity to tell their friends about their day, what they like and who they are.<\/p>\n<p>So in a nutshell, Instagram is used for various reasons and sometimes a combination of reasons. And it has proven to be useful for all kinds of audiences.<\/p>\n<p>Share your ideas, if you use Instagram with innovation\u00a0for any other purpose!!<\/p>\n<p><strong>&#8211; Shreya Doshi<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-1271 lazyload\" data-src=\"https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2019\/10\/shreya-1-195x300.png\" alt=\"\" width=\"195\" height=\"300\" data-srcset=\"https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2019\/10\/shreya-1-195x300.png 195w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2019\/10\/shreya-1-95x146.png 95w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2019\/10\/shreya-1-33x50.png 33w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2019\/10\/shreya-1-49x75.png 49w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2019\/10\/shreya-1.png 293w\" data-sizes=\"(max-width: 195px) 100vw, 195px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 195px; --smush-placeholder-aspect-ratio: 195\/300;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-1271\" src=\"https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2019\/10\/shreya-1-195x300.png\" alt=\"\" width=\"195\" height=\"300\" srcset=\"https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2019\/10\/shreya-1-195x300.png 195w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2019\/10\/shreya-1-95x146.png 95w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2019\/10\/shreya-1-33x50.png 33w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2019\/10\/shreya-1-49x75.png 49w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2019\/10\/shreya-1.png 293w\" sizes=\"(max-width: 195px) 100vw, 195px\" \/><\/noscript><\/p>\n<p>Shreya is currently part\u00a0of a Marketing team at School of COmmunication and REputation, Mumbai (SCoRe). She has completed her Masters in Marketing and Advertising from Mumbai Educational Trust (MET) University. She believes that learning should never stop in life. Hence, learning something new every day is her moto. She loves to travel, enjoys the thrill while performing adventure sports, music and dance takes her to different world.<\/p>\n<p>She can be reached on\u00a0<a href=\"https:\/\/twitter.com\/shreyaddoshi\">Twitter<\/a>\u00a0and\u00a0<a href=\"https:\/\/www.linkedin.com\/in\/shreya-doshi-b4560879\/\">LinkedIn\u00a0<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p><span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":1,"featured_media":1828,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[34,22,81,27,32],"class_list":["post-1772","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-business-development","tag-digital","tag-learning","tag-marketing-communications","tag-social-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>5 Tips of using Instagram for Business: Earn Money from Instagram<\/title>\n<meta name=\"description\" content=\"5 Tips of using Instagram for Business. Instagram has evolved and came a long way and now being used for business purpose- Brand building\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/scoreindia.org\/blog\/instagram-for-business\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 Tips of using Instagram for Business: Earn Money from Instagram\" \/>\n<meta property=\"og:description\" content=\"5 Tips of using Instagram for Business. 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