{"id":4210,"date":"2022-04-08T11:18:37","date_gmt":"2022-04-08T11:18:37","guid":{"rendered":"https:\/\/scoreindia.org\/blog\/?p=4210"},"modified":"2024-08-19T07:18:33","modified_gmt":"2024-08-19T07:18:33","slug":"public-relations-courses","status":"publish","type":"post","link":"https:\/\/scoreindia.org\/blog\/public-relations-courses\/","title":{"rendered":"Types of Public Relations Courses in India\u00a0"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Public Relation is a field that deals with the communication aspect of an organization. They focus on strategic communication, managing, and designing business-to-business or business-to-client campaigns. PR professionals are also known as Reputation Managers, at the time of crisis, it is the PR Professionals who help navigate opinions towards an ideal reputation of the brand. It focuses on creating organic media relations which prove to be a great asset in the long run. There are a number of institutions in India providing Public relations courses.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When we talk about public relations courses available in India, we can divide them into three broad categories\u00a0 &#8211;\u00a0 Short Term Courses, Diploma Courses, and Degree Courses.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Below is the way these courses are structured and a few examples of the particular courses.<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_76 ez-toc-wrap-left counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/scoreindia.org\/blog\/public-relations-courses\/#Short_Term_Public_Relations_Courses\" >Short Term Public Relations Courses<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/scoreindia.org\/blog\/public-relations-courses\/#Diploma_Courses_in_Public_Relations\" >Diploma Courses in Public Relations<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/scoreindia.org\/blog\/public-relations-courses\/#Post_Graduate_Degree_in_Public_Relations\" >Post Graduate Degree in Public Relations<\/a><\/li><\/ul><\/nav><\/div>\n<h4><span class=\"ez-toc-section\" id=\"Short_Term_Public_Relations_Courses\"><\/span><b>Short Term Public Relations Courses<\/b><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"font-weight: 400;\">These public relations courses are mostly available on online platforms and are in the form of pre-recorded videos. According to your requirements, you can pay for the topic you want to learn about and watch the videos. These are structured accordingly to specific topics related to PR. These videos are made by professionals in the field with decades of experience in Public Relations.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Examples of such courses are :<\/span><\/p>\n<p><a href=\"https:\/\/www.udemy.com\/course\/public-relations-pr-school\/?utm_source=adwords&amp;utm_medium=udemyads&amp;utm_campaign=DSA_Catchall_la.EN_cc.INDIA&amp;utm_content=deal4584&amp;utm_term=_._ag_82569850245_._ad_533220805574_._kw__._de_c_._dm__._pl__._ti_dsa-40209827789_._li_9062279_._pd__._&amp;matchtype=&amp;gclid=CjwKCAjwopWSBhB6EiwAjxmqDSYCRbMgi2E0eziCCPou7n_Va97x6InSXOMtlBbiAyDUCBFA8UydihoCdbEQAvD_BwE\"><span style=\"font-weight: 400;\">Udem<\/span><span style=\"font-weight: 400;\">y\u00a0<\/span><\/a>\u00a0&#8211;\u00a0<span style=\"font-weight: 400;\">This course will equip you with everything you need to become an expert public relations professional. It\u2019s packed full of case studies, statistics, checklists, templates, and practical activities that bring the theory to life.<\/span><\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/learning\/paths\/become-a-public-relations-specialist\"><span style=\"font-weight: 400;\">LinkedIn<\/span><\/a>\u00a0&#8211;\u00a0<span style=\"font-weight: 400;\">This course includes topics like PR to PR Expanded, Today&#8217;s Consumers, The Integrated Approach to PR Planning, When Crisis Strikes, PR Writing Today, etc.<\/span><\/p>\n<p><a href=\"https:\/\/www.coursera.org\/specializations\/introduction-to-public-relations-and-the-media\"><span style=\"font-weight: 400;\">Coursera<\/span><\/a>\u00a0&#8211;\u00a0<span style=\"font-weight: 400;\">This specialization is ideal for learners interested in how to practice public relations and branding communication. You will learn how to use different tools to manage your company\u2019s reputation. Learners will create tools used in public relations, including a press release, story pitch, media contact list, and crisis communication plan. Knowledge gained throughout each course will guide learners to create and refine the basic tools used every day in public relations practice.<\/span><\/p>\n<h4><span class=\"ez-toc-section\" id=\"Diploma_Courses_in_Public_Relations\"><\/span><b>Diploma Courses in Public Relations<\/b><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"font-weight: 400;\">These are the next category of public relations courses available in India. Post Graduate Diploma in Public Relations is a 1-year Diploma level program. The eligibility criteria is a bachelor\u2019s degree with a minimum of 50% marks in any stream from a recognized university. Admission to Post Graduate Diploma in Public Relations is based on merit. However, some colleges conduct their entrance exam followed by a personal interview and a group discussion round for admission. They offer specialized courses that are structured according to the current trends and requirements of the PR Industry. They are intensive courses focused on Public Relations and its related aspects.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Examples of\u00a0 such courses are:<\/span><\/p>\n<p><a href=\"https:\/\/scoreindia.org\/Post-Graduation-in-Public-Relations.php\"><span style=\"font-weight: 400;\">SCo<\/span>R<span style=\"font-weight: 400;\">e<\/span><\/a>\u00a0&#8211;\u00a0<span style=\"font-weight: 400;\">A PG Programme built by PR Professionals for the PR professionals. The SCoRe has collaborated with PRCAI and is being supported by many reputed PR companies for curriculum, mentoring, internships &amp; jobs. The 10-month Post Graduate Programme in Public Relations by SCoRe is designed to create the most powerful public relations professionals in India for the coming years.<\/span><\/p>\n<p><a href=\"http:\/\/iimc.nic.in\/content\/47_1_AdvertisingandPublicRelationsEnglish.aspx\"><span style=\"font-weight: 400;\">IIMC<\/span><\/a>\u00a0&#8211;\u00a0<span style=\"font-weight: 400;\">IIMC has a Post graduation diploma course in Advertising &amp; Public Relations. The Entrance Exam is a university-level test conducted by the Indian Institute of Mass Communication for admission. Indian Institute of Mass Communication is an Indian media center of learning and civil service training institute for the Indian Information Service Cadre funded and promoted by the Government of India in New Delhi.\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/www.xaviercomm.org\/diploma-courses\/public-relations-and-corporate-communication.htm\"><span style=\"font-weight: 400;\">St Xavier\u2019s College\u00a0<\/span><\/a>\u00a0&#8211;\u00a0<span style=\"font-weight: 400;\">The Corporate Communication and Public Relations Courses is a 10 month full-time, Diploma Programme. It is a training discipline for professional knowledge and skills in communication, applied to corporate management, in Institutions of government, commerce and Industry non-profit agencies, and academia. The course comprises 32 modules, seminars, and workshops.<\/span><\/p>\n<p><a href=\"https:\/\/www.iimcal.ac.in\/ldp\/EPCSCL\"><span style=\"font-weight: 400;\">IIM Calcutta<\/span><\/a>\u00a0&#8211;\u00a0<span style=\"font-weight: 400;\">This is a 6 months\u00a0 Executive Programme in Communication Strategies for Corporate Leaders. Working managers with an experience profile of 8 years or more, who are at least graduates (10+2+3) in any discipline with 50% marks.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Candidates would be shortlisted on the basis of assessment of background and motivation based on the application form submitted and performance in a personal interview.<\/span><\/li>\n<\/ul>\n<h4><span class=\"ez-toc-section\" id=\"Post_Graduate_Degree_in_Public_Relations\"><\/span><b>Post Graduate Degree in Public Relations<\/b><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"font-weight: 400;\">These are Post Graduation Master\u2019s programs for Public Relations offered by Colleges. They are 2 years-long public relations courses that offer a degree program in PR. The structure of these public relations courses is similar to these colleges, the main difference is that in the first year there are general subjects of Communications as a whole and it is in the 2nd year that the specialization such as PR is taught in-depth.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Examples of\u00a0 such degree courses are as follows:<\/span><\/p>\n<p><a href=\"https:\/\/www.mica.ac.in\/news\/communication-that-evolves-with-innovation\"><span style=\"font-weight: 400;\">Mudra Institute of Communications (MICA)<\/span><\/a>\u00a0&#8211;\u00a0<span style=\"font-weight: 400;\">MICA Ahmedabad, the school of ideas is known for its 2 years of management programs in the Communication and Innovating Marketing field. Candidates are required to take up the MICA Admissions Test for the PGDM-C program. This examination assesses the candidates on thinking ability, written communication, awareness of social and industry-related issues, and analytical and verbal abilities. MICA\u2019s flagship program is the Postgraduate Diploma in Management\u2013Communications (PGDM-C), a two-year full-time program, deemed equivalent to an MBA.\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/www.simc.edu\/\">Symbiosis Institute of Media and Communication (SIMC)<\/a>\u00a0&#8211;\u00a0<span style=\"font-weight: 400;\">SIMC, Pune, is ranked among the top media and communication colleges in the country, offering courses in MA (Mass Communication) and MBA (Communication Management). SIMC&#8217;s MBA program, which offers courses in marketing, advertising, market research, and digital communication as common subjects, provides the students choice of selecting major and minor specializations from the four specializations of Brand Communication, Media Management, Public Relations, and Marketing &amp; Media Analytics.<\/span><\/p>\n<p><a href=\"https:\/\/dcjmumbai.mu.ac.in\/ma-in-public-relations.html\"><span style=\"font-weight: 400;\">University of\u00a0 Mumbai<\/span><\/a>\u00a0&#8211;\u00a0<span style=\"font-weight: 400;\">This 2 years program combines both theory and practical training that will help students learn and practice the important aspects of Public Relations in the media world. The learning will also involve practical in each subject so as to help students gain practical experience in the field of Public Relations.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These were some of the public relations courses available in India, that offer programs on Public Relations.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Similar Reads:<\/span><\/p>\n<p><a href=\"https:\/\/scoreindia.org\/blog\/who-should-do-public-relations\/\"><span style=\"font-weight: 400;\">Who Should Join a Public Relations Course<\/span><\/a><\/p>\n<p><a href=\"https:\/\/scoreindia.org\/blog\/post-graduate-diploma-in-public-relations-reasons\/\"><span style=\"font-weight: 400;\">Post Graduate Diploma in Public Relations \u2013 5 Reasons Why You Should do one<\/span><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><strong>&#8211;\u00a0Anisha Singh<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-thumbnail wp-image-4050 lazyload\" data-src=\"https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2022\/03\/1-150x150.png\" alt=\"\" width=\"150\" height=\"150\" data-srcset=\"https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2022\/03\/1-150x150.png 150w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2022\/03\/1-300x300.png 300w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2022\/03\/1-768x768.png 768w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2022\/03\/1-1024x1024.png 1024w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2022\/03\/1-146x146.png 146w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2022\/03\/1-50x50.png 50w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2022\/03\/1-75x75.png 75w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2022\/03\/1-85x85.png 85w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2022\/03\/1-80x80.png 80w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2022\/03\/1-200x200.png 200w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2022\/03\/1.png 1080w\" data-sizes=\"(max-width: 150px) 100vw, 150px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 150px; --smush-placeholder-aspect-ratio: 150\/150;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-thumbnail wp-image-4050\" src=\"https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2022\/03\/1-150x150.png\" alt=\"\" width=\"150\" height=\"150\" srcset=\"https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2022\/03\/1-150x150.png 150w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2022\/03\/1-300x300.png 300w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2022\/03\/1-768x768.png 768w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2022\/03\/1-1024x1024.png 1024w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2022\/03\/1-146x146.png 146w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2022\/03\/1-50x50.png 50w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2022\/03\/1-75x75.png 75w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2022\/03\/1-85x85.png 85w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2022\/03\/1-80x80.png 80w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2022\/03\/1-200x200.png 200w, https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2022\/03\/1.png 1080w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/noscript>Anisha is a student of the School Of COmmunications and REputations (SCoRe) \u2013 Class of 2022 \u2013 Spring Batch. She\u00a0comes from a beautiful city, Shillong, which is also known as the Scotland of the East. She enjoys participating in outdoor activities and She is an ex- NCC cadet. She has completed her graduation in Bachelor of Business Administration, from St Anthony\u2019s College, Shillong. She can be reached on Twitter as\u00a0<a href=\"https:\/\/twitter.com\/anisha907\">@anisha907<\/a><span class=\"css-901oao css-16my406 r-1qd0xha r-ad9z0x r-bcqeeo r-qvutc0\">\u00a0<\/span>and on LinkedIn as\u00a0<a href=\"https:\/\/www.linkedin.com\/in\/anisha-singh-a7064b148\/\">Anisha Singh<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p><span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":1,"featured_media":4211,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-4210","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Public Relations in India- Courses, Certifications, Institute &amp; more<\/title>\n<meta name=\"description\" content=\"Public Relations courses available in India can be divided into three broad categories - Short Term, Diploma Courses, and Degree Courses.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/scoreindia.org\/blog\/public-relations-courses\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Public Relations in India- Courses, Certifications, Institute &amp; 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