{"id":6881,"date":"2024-10-24T12:53:34","date_gmt":"2024-10-24T12:53:34","guid":{"rendered":"https:\/\/scoreindia.org\/blog\/?p=6881"},"modified":"2025-03-05T05:51:14","modified_gmt":"2025-03-05T05:51:14","slug":"day-1-icco-learnings-continued-post-coffee-pastries-panels-and-pr-article-2","status":"publish","type":"post","link":"https:\/\/scoreindia.org\/blog\/day-1-icco-learnings-continued-post-coffee-pastries-panels-and-pr-article-2\/","title":{"rendered":"Day 1: ICCO Learnings continued Post Coffee-Pastries, Panels, and PR (Article 2)"},"content":{"rendered":"\n

With delightful Turkish breads, baklava, and pastries for breakfast, (I won\u2019t deny, they were simply amazing!), the next few sessions until lunch were a real treat! We heard from some senior leaders and had global conversations that sparked some serious inspiration. And as always, a few of my tweets have sneaked their way into this timeline because, well, when you’re inspired, you tweet! <\/p>\n\n\n\n

Orla Graham brought her young and vibrant energy to her session on A Reputational Reckoning: Understanding PR\u2019s Impact On Reputation<\/strong>. PR is all about protecting reputations, but how often do we truly stop to measure our own impact? I loved how Orla made it clear: it’s not just about crisis control but about proactive comms when there’s silence. She drew findings from CARMA\u2019s Airlines Reputation Report and how you can apply this to other industries. Like she said, “media and public are to be aligned on what matters” and “not all crises are created equal.” I mean, that last part hit home hard\u2014how true is that in real life? Not every bump in the road needs a siren blaring, but some definitely do. <\/p>\n\n\n\n

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