{"id":693,"date":"2018-01-20T14:50:35","date_gmt":"2018-01-20T14:50:35","guid":{"rendered":"http:\/\/scoreindia.org\/blog\/?p=693"},"modified":"2024-08-30T07:19:34","modified_gmt":"2024-08-30T07:19:34","slug":"18-things-sharper-smarter-2018","status":"publish","type":"post","link":"https:\/\/scoreindia.org\/blog\/18-things-sharper-smarter-2018\/","title":{"rendered":"18 things that can make us sharper and smarter in 2018"},"content":{"rendered":"<p>If there were a handful of things we would need to know to become sharper and come across as smarter, here they are. This is aimed at the under 35 professional but certainly would be of help to anyone over 35 as well. It\u2019s 2018 and as a former quizzer I have listed 18 categories for one to beef up in terms of knowledge announcement. If this is not your cup of tea, then spend a day soaking in the\u00a0<a href=\"http:\/\/knowledgefactory.co.in\/\" target=\"_blank\" rel=\"noopener noreferrer\">Knowledge Factory<\/a>\u00a0on Feb 9th in Mumbai.<\/p>\n<p><!--more--><\/p>\n<p><em>This post originally appeared in <a href=\"http:\/\/reputationtoday.in\/taking-pride\/18-things-that-can-make-us-sharper-and-smarter-in-2018\/\">Reputation Today Magazine<\/a>\u00a0<\/em><\/p>\n<p>These may seem trivial, but they will make you feel good because knowledge is power.<\/p>\n<p>Information on Indian states \u2013\u00a0<strong>Capitals, Chief Ministers, Governors<\/strong>: how many of us know these about our own great nation. We have 29 states, 6 union territories and one national capital region.<\/p>\n<p>Information on the US \u2013\u00a0<strong>States\u00a0<\/strong>and<strong>\u00a0Departments of the Government<\/strong>: we deal with American clients and organisations all the time. Isn\u2019t it cool to know the names of the 50 states, the state capitals and the departments that are part of the federal government.<\/p>\n<p>Information on countries \u2013\u00a0<strong>Capitals<\/strong>\u00a0and\u00a0<strong>currencies<\/strong>: We travel a lot and we will need to understand these for more informed conversations. Atleast knowing 50 of these won\u2019t hurt.<\/p>\n<p>Information on our Government \u2013\u00a0<strong>Council of Ministers with portfolios<\/strong>: The basics of Public Affairs is to know the list of key portfolios and who runs them. This changes every five years, so it is real fun to know.<\/p>\n<p><strong>CEOs<\/strong>\u00a0<strong>of leading international<\/strong>\u00a0and\u00a0<strong>Indian corporations<\/strong>: Can we not read about the Fortune 100 companies and know the city where they are headquartered and who runs them globally.<\/p>\n<p>(Related: <a href=\"http:\/\/scoreindia.org\/blog\/indias-biggest-pr-firms-amith-prabhu\/\">India&#8217;s Biggest PR Firms<\/a>)<\/p>\n<p><strong>Marketing Communication Holding Groups<\/strong>\u00a0\u2013 and the entities within them: There are six of these that are prominent. Most of us have worked at or with one of these. If we have no clue of them, we have no reason being in PR.<\/p>\n<p><strong>Key Media Groups<\/strong>\u00a0\u2013 and the outlets with editor names: There are a dozen of these. If we do not have a hang on them, no point talking media relations.<\/p>\n<p>Names of a dozen\u00a0<strong>artists\/musicians<\/strong>: These could be Indian or from overseas but names we must know, music and painting of atleast a few we must recognise.<\/p>\n<p>Names of a dozen\u00a0<strong>sporting legends<\/strong>\u00a0from diverse fields: Many of them endorse iconic brands, so we must recognise them.<\/p>\n<p>Names of the five greatest\u00a0<strong>Indian<\/strong>\u00a0and\u00a0<strong>American movies<\/strong>\u00a0from each of the last three decades that we have watched: That would be 30 movie names that we have watched. Not too much I\u2019m sure.<\/p>\n<p>(Related:\u00a0<a href=\"http:\/\/scoreindia.org\/blog\/communications-professionals-must-watch-movies\/\">Top 5 Must Watch Movies for Communications Professionals<\/a>)<\/p>\n<p><strong>Three current issues \u2013 globally and in India<\/strong>: This will happen if we read and read adequately.<\/p>\n<p><strong>\u2013 Amith Prabhu<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-533 lazyload\" data-src=\"http:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2017\/11\/Amith-Prabhu-2017-200x300.jpg\" data-sizes=\"(max-width: 200px) 85vw, 200px\" data-srcset=\"http:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2017\/11\/Amith-Prabhu-2017-200x300.jpg 200w, http:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2017\/11\/Amith-Prabhu-2017.jpg 768w, http:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2017\/11\/Amith-Prabhu-2017-683x1024.jpg 683w\" alt=\"Public Relations Trends - The article written by Amith Prabhu - Dean of School of Communications &amp; Reputation (India's top mass communications colleges) offering a post graduate course on public relations and corporate communications \" width=\"200\" height=\"300\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 200px; --smush-placeholder-aspect-ratio: 200\/300;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-533\" src=\"http:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2017\/11\/Amith-Prabhu-2017-200x300.jpg\" sizes=\"(max-width: 200px) 85vw, 200px\" srcset=\"http:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2017\/11\/Amith-Prabhu-2017-200x300.jpg 200w, http:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2017\/11\/Amith-Prabhu-2017.jpg 768w, http:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2017\/11\/Amith-Prabhu-2017-683x1024.jpg 683w\" alt=\"Public Relations Trends - The article written by Amith Prabhu - Dean of School of Communications &amp; Reputation (India's top mass communications colleges) offering a post graduate course on public relations and corporate communications \" width=\"200\" height=\"300\" \/><\/noscript>Amith is the\u00a0Dean of the School of Communications &amp; Reputation (<a href=\"http:\/\/scoreindia.org\/\">SCoRe<\/a>)- A post graduate\u00a0<a href=\"http:\/\/scoreindia.org\/Post-Graduation-in-Public-Relations.html\">institute of Public Relations<\/a>\u00a0built by the Indian PR community. He is also the founder of the\u00a0<a href=\"http:\/\/promisefoundation.com\/\">PRomise Foundation<\/a>\u00a0which organises\u00a0<a href=\"http:\/\/praxisonline.in\/\">PRAXIS<\/a>, India\u2019s annual summit of reputation management professionals.\u00a0He can be reached\u00a0<a href=\"https:\/\/twitter.com\/amithpr\">@amithpr<\/a>\u00a0on twitter.<\/p>\n","protected":false},"excerpt":{"rendered":"<p><span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":1,"featured_media":694,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[6],"class_list":["post-693","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-public-relations"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>18 things in 2018 that can make us sharper &amp; smarter- PR School<\/title>\n<meta name=\"description\" content=\"In 2018 if there were a handful of things we need to know to become sharper, here they are. This is aimed at professionals under 35\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/scoreindia.org\/blog\/18-things-sharper-smarter-2018\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"18 things in 2018 that can make us sharper &amp; smarter- PR School\" \/>\n<meta property=\"og:description\" content=\"In 2018 if there were a handful of things we need to know to become sharper, here they are. This is aimed at professionals under 35\" \/>\n<meta property=\"og:url\" content=\"https:\/\/scoreindia.org\/blog\/18-things-sharper-smarter-2018\/\" \/>\n<meta property=\"og:site_name\" content=\"Public Relations Courses\" \/>\n<meta property=\"article:published_time\" content=\"2018-01-20T14:50:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-08-30T07:19:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2018\/01\/information-smarter.png\" \/>\n\t<meta property=\"og:image:width\" content=\"720\" \/>\n\t<meta property=\"og:image:height\" content=\"410\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"SCoRe\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@scoreind\" \/>\n<meta name=\"twitter:site\" content=\"@scoreind\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"SCoRe\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/scoreindia.org\/blog\/18-things-sharper-smarter-2018\/\",\"url\":\"https:\/\/scoreindia.org\/blog\/18-things-sharper-smarter-2018\/\",\"name\":\"18 things in 2018 that can make us sharper & smarter- PR School\",\"isPartOf\":{\"@id\":\"https:\/\/scoreindia.org\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/scoreindia.org\/blog\/18-things-sharper-smarter-2018\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/scoreindia.org\/blog\/18-things-sharper-smarter-2018\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2018\/01\/information-smarter.png\",\"datePublished\":\"2018-01-20T14:50:35+00:00\",\"dateModified\":\"2024-08-30T07:19:34+00:00\",\"author\":{\"@id\":\"https:\/\/scoreindia.org\/blog\/#\/schema\/person\/5687d19e8df339524102bd5c694a0370\"},\"description\":\"In 2018 if there were a handful of things we need to know to become sharper, here they are. This is aimed at professionals under 35\",\"breadcrumb\":{\"@id\":\"https:\/\/scoreindia.org\/blog\/18-things-sharper-smarter-2018\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/scoreindia.org\/blog\/18-things-sharper-smarter-2018\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/scoreindia.org\/blog\/18-things-sharper-smarter-2018\/#primaryimage\",\"url\":\"https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2018\/01\/information-smarter.png\",\"contentUrl\":\"https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2018\/01\/information-smarter.png\",\"width\":720,\"height\":410,\"caption\":\"PR skills\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/scoreindia.org\/blog\/18-things-sharper-smarter-2018\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/scoreindia.org\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"18 things that can make us sharper and smarter in 2018\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/scoreindia.org\/blog\/#website\",\"url\":\"https:\/\/scoreindia.org\/blog\/\",\"name\":\"Public Relations Courses\",\"description\":\"Public Relations Blog, Media &amp; Mass Communications Institute in Mumbai\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/scoreindia.org\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/scoreindia.org\/blog\/#\/schema\/person\/5687d19e8df339524102bd5c694a0370\",\"name\":\"SCoRe\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/scoreindia.org\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/7c05bb12089306b3ab83dfaf862d8873?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/7c05bb12089306b3ab83dfaf862d8873?s=96&d=mm&r=g\",\"caption\":\"SCoRe\"},\"url\":\"https:\/\/scoreindia.org\/blog\/author\/twisha\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"18 things in 2018 that can make us sharper & smarter- PR School","description":"In 2018 if there were a handful of things we need to know to become sharper, here they are. This is aimed at professionals under 35","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/scoreindia.org\/blog\/18-things-sharper-smarter-2018\/","og_locale":"en_GB","og_type":"article","og_title":"18 things in 2018 that can make us sharper & smarter- PR School","og_description":"In 2018 if there were a handful of things we need to know to become sharper, here they are. This is aimed at professionals under 35","og_url":"https:\/\/scoreindia.org\/blog\/18-things-sharper-smarter-2018\/","og_site_name":"Public Relations Courses","article_published_time":"2018-01-20T14:50:35+00:00","article_modified_time":"2024-08-30T07:19:34+00:00","og_image":[{"width":720,"height":410,"url":"https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2018\/01\/information-smarter.png","type":"image\/png"}],"author":"SCoRe","twitter_card":"summary_large_image","twitter_creator":"@scoreind","twitter_site":"@scoreind","twitter_misc":{"Written by":"SCoRe","Estimated reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/scoreindia.org\/blog\/18-things-sharper-smarter-2018\/","url":"https:\/\/scoreindia.org\/blog\/18-things-sharper-smarter-2018\/","name":"18 things in 2018 that can make us sharper & smarter- PR School","isPartOf":{"@id":"https:\/\/scoreindia.org\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/scoreindia.org\/blog\/18-things-sharper-smarter-2018\/#primaryimage"},"image":{"@id":"https:\/\/scoreindia.org\/blog\/18-things-sharper-smarter-2018\/#primaryimage"},"thumbnailUrl":"https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2018\/01\/information-smarter.png","datePublished":"2018-01-20T14:50:35+00:00","dateModified":"2024-08-30T07:19:34+00:00","author":{"@id":"https:\/\/scoreindia.org\/blog\/#\/schema\/person\/5687d19e8df339524102bd5c694a0370"},"description":"In 2018 if there were a handful of things we need to know to become sharper, here they are. This is aimed at professionals under 35","breadcrumb":{"@id":"https:\/\/scoreindia.org\/blog\/18-things-sharper-smarter-2018\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/scoreindia.org\/blog\/18-things-sharper-smarter-2018\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/scoreindia.org\/blog\/18-things-sharper-smarter-2018\/#primaryimage","url":"https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2018\/01\/information-smarter.png","contentUrl":"https:\/\/scoreindia.org\/blog\/wp-content\/uploads\/2018\/01\/information-smarter.png","width":720,"height":410,"caption":"PR skills"},{"@type":"BreadcrumbList","@id":"https:\/\/scoreindia.org\/blog\/18-things-sharper-smarter-2018\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/scoreindia.org\/blog\/"},{"@type":"ListItem","position":2,"name":"18 things that can make us sharper and smarter in 2018"}]},{"@type":"WebSite","@id":"https:\/\/scoreindia.org\/blog\/#website","url":"https:\/\/scoreindia.org\/blog\/","name":"Public Relations Courses","description":"Public Relations Blog, Media &amp; Mass Communications Institute in Mumbai","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/scoreindia.org\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Person","@id":"https:\/\/scoreindia.org\/blog\/#\/schema\/person\/5687d19e8df339524102bd5c694a0370","name":"SCoRe","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/scoreindia.org\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/7c05bb12089306b3ab83dfaf862d8873?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7c05bb12089306b3ab83dfaf862d8873?s=96&d=mm&r=g","caption":"SCoRe"},"url":"https:\/\/scoreindia.org\/blog\/author\/twisha\/"}]}},"_links":{"self":[{"href":"https:\/\/scoreindia.org\/blog\/wp-json\/wp\/v2\/posts\/693"}],"collection":[{"href":"https:\/\/scoreindia.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scoreindia.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/scoreindia.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/scoreindia.org\/blog\/wp-json\/wp\/v2\/comments?post=693"}],"version-history":[{"count":1,"href":"https:\/\/scoreindia.org\/blog\/wp-json\/wp\/v2\/posts\/693\/revisions"}],"predecessor-version":[{"id":6672,"href":"https:\/\/scoreindia.org\/blog\/wp-json\/wp\/v2\/posts\/693\/revisions\/6672"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/scoreindia.org\/blog\/wp-json\/wp\/v2\/media\/694"}],"wp:attachment":[{"href":"https:\/\/scoreindia.org\/blog\/wp-json\/wp\/v2\/media?parent=693"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scoreindia.org\/blog\/wp-json\/wp\/v2\/categories?post=693"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scoreindia.org\/blog\/wp-json\/wp\/v2\/tags?post=693"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}