Although, after my graduation my focus was on building career for me, I always gravitated towards careers that allowed me to be creative and tell stories. When I discovered PR, it felt like hitting the jackpot! It’s this amazing world where you get to craft messages that resonate with a target audience, but you also have the freedom to explore different formats – social media posts, engaging press releases, even creative video content. It’s like having a whole communication toolbox at your disposal!
PR also offers this fantastic blend of strategy and creativity. You get to be analytical and think through campaigns, but there’s also plenty of room to be playful with language and find unique ways to tell a brand’s story. The dynamic nature of the field keeps things interesting, and the chance to make a real impact on how an organization is perceived is incredibly motivating.
(Also read: Five ways to navigate your career movement)
I have joined Public Relations course at SCoRe and I am sure that the institute will help me come out of shell and shape my future in Public Relations and Corporate Communications. Moreover, I want to explore the PR industry and want to be learn from PR professionals themselves. Imagine learning about your favourite brand or your preferred sector by the brand custodian themselves! It is thrilling to even imagine that the pioneers themselves will be teaching us campaign planning and brand campaigns! I am preparing myself by reading newspaper daily and by getting to know about the shifts in the industry. Furthermore, following the industry stalwarts on LinkedIn is another way of knowing about what is happening in the industry.
I can’t wait to start my PR journey at SCoRe and learn from the PR Professionals and Corporate Leaders themselves!
(Also read: A Career in Public Relations After Bachelor’s in English Literature)
Priyusha Boddu hails from Vishakhapatnam. She has done her graduation in B.A. in English Literature, Psychology, Journalism, and Mass Communications from St. Joseph’s College for Women. She has a passion to study and know more about the topics that she likes. Her will to be a successful PR Professional will add another merit to the Class of 2025
