In today’s fast-paced world, where everyone has countless options at their fingertips, it’s challenging to stand out and become the preferred choice. Communication, Connection and Career- Public Relations (PR) is a crucial tool that helps businesses differentiate themselves from competitors keeping these three pointers in mind.

Hi, I’m Nitin Pawar, a BMS Marketing student, digital marketer, public speaker, and business enthusiast. My diverse experiences have shown me the power of effective communication in building success. To communicate effectively, we need strong relationships with key players like reporters, influencers, and other media contacts. These connections allow for more efficient and impactful communication with stakeholders.

Why Public Relations?

PR is a dynamic field that combines creativity with strategic communication. It helps us hone skills in effective writing, presentation, and research, all crucial for building strong relationships with stakeholders. These skills are essential for developing PR strategies, maintaining positive media relations, and effectively managing crises when they arise. The profession also fosters problem-solving skills, allowing you to navigate interactions with multiple stakeholders simultaneously.

Personal Preparation

Before joining the course, I made sure that I want to equip myself with certain tools and reading materials that PR course expects the students to follow and practice. I found out about our academic council and academic board members on LinkedIn and followed them, began following their industries closely and started reading up.

Writing blogs is a another major challenge that PR takes up very seriously. I installed few apps that would help me with writing like Grammarly, WordTune, ChatGPT. For news I tried to upskill myself by reading not only one single newspaper, but also following business news and subscribing to The Economic Times and Business Standards.

Putting on the notification buttons would keep the recent updates on my fingertips. I may not become jack of all trades, but I surely want to be a leader in the industry I have chose to make my career in.

Why SCoRe?

SCoRe goes beyond traditional learning. It provides an invaluable opportunity to network with top communication professionals. From day one, you’re treated as a valued colleague, not just a student. However, the true strength of SCoRe lies in its faculty. These leaders in PR and corporate communications offer real-world insights that are sure to solidify your career path in PR, just as they did for me. I’m eager to develop all the essential skills, contribute my own ideas, connect with the industry leaders, strive for excellence, and give in my 100% as a PR professional. Thereby, turning communication into a powerful force for a positive change.

 Nitin discovered the transformative power of effective communication early on, realising its critical role in building success. Nitin is eager to develop all the essential skills, contribute his own ideas, connect with industry leaders, strive for excellence, and give his 100% as a PR professional. With his past working experience and knowledge about business management he will contribute to the Class of 2024.