August 27, 2017
I have seen myself giving one advice to communication professionals with 1-3 years of work experience – ‘give it five years’. From my experience, especially in […]
July 19, 2017
July 18, 2017
PRAXIS was a 3 day summit held at Aamby Valley, Lonavala with the intention of bringing together PR professionals not only from India but across the […]
July 17, 2017
The 2001 Earthquake and 2002 communal riots had affected Gujarat massively. Several people had lost their lives and the state had encountered severe loss in industry, […]
June 29, 2017
There are over a thousand companies in India that have a corporate communications leader. This is a back-of-the-envelope estimate. Even if the Top 25 firms had […]
June 26, 2017
My students often ask me what specialisations a career in public relations (PR) can offer. Since PR agencies have now firmly moved away from a media-relations-only […]
June 23, 2017
1) Practice writing: They say practice makes a man perfect. This statement however stands true. The more you practice writing, one day you’ll be a master […]
June 23, 2017
India has seen Public Relations consulting evolve in the last two decades. Several large firms are celebrating their silver jubilees this year. Many of the firms […]
June 22, 2017
There was a time when Public Relations was synonymous to chiffon and pearls, and that was the same time when people thought that the profession is […]
June 19, 2017
Business Development (BD) is an integral part of any organisation and works more or less in a similar fashion everywhere. In some Public Relations firms, leads […]
June 19, 2017
Crisis management is the process by which an organisation deals with a disruptive and unexpected event that threatens to harm the organisation, its stakeholders, or the […]
June 16, 2017
Writing and reading is something a child learns from an early age. It starts off as a way to get assimilated into society and to understand […]
June 5, 2017
With the world becoming connected and networked, organisations of any size and scale can attract the best talent from across the globe! Professionals too are turning […]
June 1, 2017
Women in Public Relations – It isn’t just for the ladies I am currently planning to organise PR activity for an event next month that is […]