SCoRe

July 18, 2017
Getting india's leading influencers, speakers, business owners and leaders of industry and academia associated with score make it one of india's best media institutes

​Dr. Velumani – the storyteller par excellence!

PRAXIS was a 3 day summit held at Aamby Valley, Lonavala with the intention of bringing together PR professionals not only from India but across the […]
July 17, 2017
Vibrant Gujarat was a masterstroke in public relations, government relations and reputation management of the state of gujarat by the erstwhile chief minister and the current prime minister of india narendra modi

Birth of Vibrant Gujarat

The 2001 Earthquake and 2002 communal riots had affected Gujarat massively. Several people had lost their lives and the state had encountered severe loss in industry, […]
June 29, 2017
India's top corporate communications teams

The 30 Top Corporate Communications Teams in India

There are over a thousand companies in India that have a corporate communications leader. This is a back-of-the-envelope estimate. Even if the Top 25 firms had […]
June 26, 2017
Thank you, mom campaign by P&G for Rio 2016

Cause, effect and the opportunity in it for you

My students often ask me what specialisations a career in public relations (PR) can offer. Since PR agencies have now firmly moved away from a media-relations-only […]
June 23, 2017
Storytelling is an important skill for students of mass communications and public relations to learn, hence it is taught in two trimesters of india's best public relations and communications programme

Tips on Storytelling!

1) Practice writing: They say practice makes a man perfect. This statement however stands true. The more you practice writing, one day you’ll be a master […]
June 23, 2017
biggest PR firms

India’s biggest PR firms

India has seen Public Relations consulting evolve in the last two decades. Several large firms are celebrating their silver jubilees this year. Many of the firms […]
June 22, 2017
women in public relations make up 70% workforce in India is Women. therefore in this majority, female professionals must learn to harness their core strengths to excel, in a large way, the profession of pr contributes to women empowerment, by providing a platform for female professionals to hone and wield their key skills. SCoRe is India's only media institute where the inaugural batch of all women. and continues to acknowledge the need for female mass communications professionals to train the next wave of talent in PR

Tips for a Young Woman to be Successful in Public Relations

There was a time when Public Relations was synonymous to chiffon and pearls, and that was the same time when people thought that the profession is […]
June 19, 2017

11 Tips for Crisis Management!

Crisis management is the process by which an organisation deals with a disruptive and unexpected event that threatens to harm the organisation, its stakeholders, or the […]
June 16, 2017
public relations and social media are going hand in hand. in India's top mass communications school - SCoRe, we ensure that the learnings of social media and digital pr are consistently imparted to our students

On Social Media in Public Relations

Writing and reading is something a child learns from an early age. It starts off as a way to get assimilated into society and to understand […]
June 5, 2017
As independent public relations practices rise, The new age PR has given rise to many new skills and techniques to keep pace with the evolving industry India's best public relations college School of Communications & Reputation. SCORE is also the best media and mass communications institute to be in in india

The Rise of Independent Public Relations

With the world becoming connected and networked, organisations of any size and scale can attract the best talent from across the globe! Professionals too are turning […]
June 1, 2017
women in public relations

PR isn’t just for ladies

Women in Public Relations – It isn’t just for the ladies I am currently planning to organise PR activity for an event next month that is […]
May 19, 2017

A secret sauce for Content – Review of The Content Code by Mark Schaefer

The Content Code follows best sellers – Tao of twitter and Social Media Explained (reviewed by Amith Prabhu and Radhika Nandwani respectively) by Mark Schaefer
May 19, 2017

Are we in the field of Communication or Communications?

A few weeks ago, I was a part of a discussion between two senior Public Relations professionals on the correct usage of the words ‘communication’ and […]
May 19, 2017
personal brand - post graduation in public relations

Building a Personal Brand

A large number of business or buying decisions are made on the basis of personal brand value, and not just the rational factors behind it. Several […]
May 19, 2017

Hashtag PRAXISMysore

It has been two weeks since the annual India summit for public relations and corporate communications got over; but it is amazing that still you can […]